Tat Organic Packaging Design by B12 Creative

Crowning its 10th year of packaging design and branding expertise with many awards, B12 Creative Branding’s new Organic brand architecture for the Tat brand is now on the shelves! Consumers’ search for clean content has been increasing for a long time. As B12 Creative Branding, we aimed to create a more sincere world by evaluating consumer insights while creating this clean architecture with the strong Tat logo. In this concept, we emphasize handicraft with the “Organic” text in the handwritten style, commitment to nature with the kraft texture and the simplicity of the product content with its transparent jar to tell the story of naturalness and purity. We complete a story brought from nature to tables with the bright red of the fresh tomato and details symbolizing the warmth of the sun.