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US BRANDING STUDIO

The Identity of the “Museum of Broken Relationships” by Student Natalya Bronnikova

by Natalya Bronnikova ·

Sometimes the bonds between lovers break and they fall apart. A strong union leaves behind not only fragments of broken hearts and unfulfilled dreams, but also things that remind of past relationships and former happiness: postcards, notes, gifts and other reminders of the past. These artifacts become the keepers of the most touching moments when two people were one, and each of these elements is able to evoke a whole range of emotions — from nostalgia to sadness. The Museum of Broken Hearts is a real repository of such things. It contains not just objects, but stories that tell about joys, sufferings and how to survive a loss. The museum’s style concept recalls the fragility and vulnerability of human feelings. The logo becomes a symbol of a relationship that could not withstand the press

Branding 2026 WBDS Brand Identity I d e n

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