Truffl’s Branding for Ripi is Filled with the Good Stuff

Overview Branded by Truffl, Ripi crafts Michelin-quality stuffed pasta, made from scratch, and flash-frozen so you can enjoy unmatched flavor and freshness, anytime. Ripi is on a mission to Fill Life with More of The Good Stuff. Whether it’s braving long lines or snagging impossible reservations, enjoying iconic dishes can be anything but easy. Too often, it feels like it takes 99% effort to enjoy 1% pleasure. Ripi is flipping the script by reducing the friction and amping up the flavor. It’s raviolis, crafted from Michelin-quality recipes, are flash-frozen at peak freshness so you can enjoy mind-blowing bites, any time. They handle the hard stuff — like kneading, mixing, and braising — behind the scenes, so you get all the pleasure with almost none of the effort. Brand Strategy & Voice Tr