Marco Arroyo Vázquez Creates Limited Edition Bottle “THE CUP vs LIFE”
Context: Creation of a limited edition bottle that excites the viewer by making them question whether to choose success or life. Concept: VS (Clash between personal values & priorities) Case study: This concept of opposition “vs” was translated into two different graphics: – The Cup: “The quest for personal gold” in the world of dreams, understood as the goals that remain to be achieved. – Life: These graphics reveal hidden nuances that repres
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