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US BRANDING STUDIO

Brandpad make interactive brand guidelines accessible for everyone with their new website

by Independent Studio ·

Launched in 2018, Brandpad is the one-stop-shop for interactive brand guidelines, bringing together the needs of the designer and their clientele into one user friendly, accessible and aesthetically striking platform – from concept to delivery. Brandpad have since redesigned their website, developing an even more cohesive, intuitive and slick space. “The previous site has done its job quite well, but it was time for us to create a site with more features and more flexibility,” Nicklas Haslestad, Creative Director at Brandpad, tells us, with the site scaling up alongside the company’s growth. “Hopefully it provides a better overall experience,” Haslestad adds, explaining “it’s more interactive and aims to keep its function in check with the form of the overall site.” This has resulted in an overall greater focus on the actual product itself, needing a site that more greatly reflects what Brandpad offers, as well as the larger scale and functionality it now provides. “Brandpad has gone from start-up to scale-up since the launch of the first site,” Haslestad notes, wanting to give Brandpad the space that did it justice. “We tease out some tools of Brandpad’s own identity,” he adds, “and demo booking and our selection of templates have also been given more focus.”

Tech 2021 The Brand Identity Digital Website Art & Design Black White Sans Serif

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