Jean-Baptiste Levée on Production Type's transparent, worry-free and easy-to-use font licensing

In finding existing font licensing models, including their own, to be overly complicated, inaccurate and confusing, Paris and Shanghai-based foundry Production Type have decided to take a new approach; launching a fresh model that’s easier to understand and worry-free for creatives, IT managers and purchases departments alike. To find out more, we spoke to CEO and Founder Jean-Baptiste Levée. EM: Hi Jean-Baptiste, how has 2021 been so far for you and the team? JBL: Hi! 2021 Started off as 2020 ended. With masks, gel, and physical distancing. We keep a high spirit whilst wishing for better times. The team in Shanghai has fully recovered its on-site work capacity. We’re even hiring new profiles and moving to bigger offices at the end of this month. In Paris, the team just celebrated the release of a new open-source typeface, Newsreader, and is busy preparing the next font releases for this year.