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US BRANDING STUDIO

RoAndCo’s Roanne Adams on how education and evolution are vital to environmentally-conscious work

by RoAndCo ·

Between March 2021 and April 2022, in collaboration with Two°Creative, we invited designers to redesign the confusing Green Dot symbol to better represent its original meaning. Continuing on from this open brief, The Change We Need is an interview series exploring the design industry’s role in the fight against climate change. For the seventh and final part, we spoke to Roanne Adams, the Founder and Executive Creative Director of New York and Los Angeles-based creative studio RoAndCo. EM: Can you tell us about RoAndCo and your role there? RA: RoAndCo is a creative studio based in New York and Los Angeles. The studio is multidisciplinary with a focus on branding and campaigns. We work with clients across a range of industries including fashion, beauty, wellness, and tech.

Packaging 2022 The Brand Identity The Change We Need Book Bottle Box Identity Label Logo Print Tube Wordmark Climate Change Blue Green Orange White Yellow Die Cut Gradient Linework Tagline Handwritten Sans Serif Serif Bold Italic

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