The Edit: five projects including a website that’s raising money for the animals in Ukrainian zoos

Each and every day, we're lucky to discover dozens of interesting and inspiring projects from around the world. From global identities and campaigns to side projects and independently published books, The Edit is home to five of them; every two weeks. Ukrainian zoos are closed because of the war started by Putin, but while people are unable to visit them, there is a way to raise money to feed the animals. Two anonymous designers teamed up to make a site that allows users to donate to several Ukrainian zoos. With the help of website builder Readymag, and a cheap domain, the website had a foundation. “We had lots of support from zoos, shelters and a very different range of people across the web,” they add. From there, the aim was to make a suitable and effective design as fast as possible. The colour palette begins with the Ukrainian flag colours, then extends to include a wider range of hues, to emphasise the wide range of real animals and people behind them. For the type, simple and clear was the way to go with a versatile sans serif. The designers’ names have been removed from this text for safety reasons. Wine vendor Le Petit Ballon offers a monthly subscription service, in which they showcase an array of wines, personalised to subscribers’ tastes. Every summer, rosé – a drink affiliated with the season – is always a crowd favourite. Looking to capture a new audience for the summer season with the release of Batti Batti 2022, they invited Barcelona-based studio Atipus to communicate the fruity, floral and easy-to-drink nature of the wine through a modern and fresh label design (and one that would set a framework for future editions). Channelling bright and breezy sunny days, Atipus opted for a gradient reminiscent of sunrises and sunsets in summer, combined with typography that recalls classic French wines. The name Batti Batti is at the forefront of the design, a provençal expression that alludes to the heartbeat when meeting someone again. What a perfect way to think about summer! 🙂