The Freelancers: Joe Diver on cultivating creative connections and collaborating with passion

In our interview series, The Freelancers, we dive into the challenging world of self-employment; discussing the highs, lows, and day-to-day requirements of freelancing at different design studios and brands as a career choice. For the eleventh entry in the series, we have the pleasure of sitting down with Joe Diver, a London-based designer who has taken an unconventional path into the world of freelance work. Diver’s thoughtful, minimalist approach – which seamlessly combines photography and typography – has resulted in stunning and impactful projects for the likes of private aviation firm EnterJet and renowned luggage company RIMOWA. Drawing from his background in project management and his passion for art and design, Diver guides us through his journey as a freelancer. Throughout our discussion, we explore various aspects of his practice, including his unique working style, noteworthy projects, his criteria for collaboration, achieving work-life balance, effective financial management, and the timeless value of self-initiated and conceptual projects. PT: Hey Joe! How are you? JD: I’m really well, thank you, Poppy. It’s been a very busy and productive start to the year with some exciting ongoing projects. How are things with you?