360°: Sunscreen Packaging Design with an Orbital Visual System
360° is a sunscreen packaging concept built around the visualization of movement around the Sun. The project is based on a simple idea: the farther an object is from the light source, the weaker its influence becomes. This principle serves as a visual metaphor for SPF levels and forms the foundation of the brand's entire identity. Rather than relying solely on numerical SPF values, the concept introduces an intuitive graphic language that allows
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