Chilled Meat Branding Project for Private Label “Perekrestok” by Clever Branding
Our task was to create a private label brand of chilled meat that would not only stand out on the shelf but also build a strong emotional connection between the customer, the brand, and the retailer. That’s how “Khoroshiy Kusok” (“A Good Cut”) was born — a brand that is honest, delicious, and mem...
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