Mella 1809: Making Home Care Into a Work of Art
Most home care products are pretty functional in terms of design. There’s a focus on freshness and efficacy in the mid-market, whilst quiet minimalism prevails amongst the higher-end brands. Jorge Mella, founder of Mella 1809, saw an opportunity to lift everyday homecare products out of drudgery, minimalism and utility, into a world more akin to luxury fragrance brands. Into the Light studio were brought on board to bring his vision to life and create a brand world where everything in the home,
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