MO.CA Italian Cultural Center Branding by Davide Berardi

MO.CA is an Italian cultural center. Located in the heart of the city of Brescia, it is the subject of an enhancement agreement that promotes and develops cultural, manufacturing and historical-artistic research projects. It is home to cultural associations, exhibition areas, archives and ateliers, born from the initiative of young companies. The acronym MO.CA stands for Moretto – Cavour, which are two streets in the heart of the city of Brescia perpendicular to each other at the intersection of which is Palazzo Martinengo, the headquarters of the MO.CA. A symbol recognizable by anyone, it’s the fulcrum around which the brand literally and not only revolves. The © symbolizes the protection of ideas and copyright. MO.CA, as an Italian cultural center, is a container within which the ideas o