Multia Crafts Brand Identity for 108 Global

We partnered with 108 Global to develop their brand identity, using the concept of a “Solarscape” as the foundation. This concept draws inspiration from celestial bodies—sun, moon, earth, and cosmos—to symbolize 108 Global’s role as a management consultancy focused on driving client success. The sun represents 108 Global as a dynamic force behind its clients’ businesses, much like the sun energises the earth. As a source of energy and insight, 108 ensures every aspect of a client’s business shines in the marketplace. In times of uncertainty, 108 Global acts as a guiding light, similar to the moon casting light in the darkness. They provide clarity and direction, guiding businesses through challenges with steady solutions. The earth symbolises growth, and just as Earth sustains life, 108 Gl