Original Dry Dhaoxing Wine Packaging Design, Created by Riverside Design Studio
As the oldest wine in China, most of the current products on the market have packaging that is either too traditional, or imitates sake or Japanese whiskey, or seeks novelty without considering its profound traditional culture. So what we need to solve is how to inherit traditional culture and combine it with modern aesthetics, while making highly recognizable and unique packaging. We make modern adjustments based on the classic traditional bottle shape to make it more concise, smooth and unique. We use traditional colors and simple ancient book-style layout combined with modern expressions of ancient paintings to give the entire packaging a strong oriental charm, while also fitting the current aesthetics and being more differentiated. Yellow Rice Wine is one of the oldest wines in the wor
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