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US BRANDING STUDIO

Student Irina Bryukhova’s Typographic Postcard Concept

by Irina Bryukhova ·

This is a creative practice assignment for my Typography course at HSE Art & Design School. The task was to design typographic compositions for photos of museum exhibits. The typography needed to capture the essence of what’s depicted in these “pictures” without directly redrawing the images with letters. Instead, the typographic composition had to convey the feeling and mood of each photo. Making decisions was quite challenging. First, I selected four main characteristics for each photo card. Then, I searched for references that could inspire my designs. After gathering enough inspiration, I translated these characteristics into a typographic composition that reflected the essence of each photograph. This process required a lot of creativity and careful consideration to ensure that the ty

Packaging 2026 WBDS T y p o g

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