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US BRANDING STUDIO

The Path: Where Every Journey Begins with a Single Step and a Stunning Identity by mål

by mål ·

The Path — Your Guide to Nature and Unforgettable Experiences The Path (Путь) is not just a travel agency; it’s a journey through the most breathtaking landscapes of Russia, blending nature, adventure, and emotion. We craft unique tours that focus on exploring extraordinary natural wonders—whether it’s the volcanoes of Kamchatka, endless steppes, or snow-capped peaks. The Path is your guide, helping you not just to see, but to feel, experience, and cherish every moment. Identity That Tells Stories When creating the brand identity, we drew inspiration from its core idea—The Path as a journey filled with emotions, impressions, and memories. The visual system is built around the concept of “content within the path.” It’s not just images and text; it’s stories that anyone can enrich with their

Branding 2026 WBDS Brand Identity B r a n

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