Vestico Virtual Experience Systems Designed by Bureau FM

Vestico started with a name and an idea. As a designer, I helped the start-up in its initial phase to get a comprehensive picture of itself and to find the right words for its target groups. The result is a brand identity that paints the image of a visionary company both visually and communicatively. In a holistic approach, I developed an appearance that encompasses much more than logo, choice of font, choice of color and layout. This is how a figurative mark was created that is constantly reforming based on a generative principle and creating innumerable variants. Seven distinctive brand icons visually support communication and are central design elements. There are also product naming, product brands, module icons and the interaction design for the virtual application ‚vBuild‘. The real