Where Giants Roam Brought The Balvenie Fifty Collection First Edition to Life with Stunning Visuals

Smooth. Crafted. Warmth. The Balvenie Fifty Collection has been created on these foundations. The first release in the three-part series, The Balvenie Fifty Collection’s First Edition pays homage to five decades of makers who pushed the boundaries of their craft to inspire the distillery today. Their stories have been interwoven into one exquisite fifty year old single malt. Working with The Balvenie and their branding partners, Here Design, we worked on a comprehensive suite of visuals that would showcase the swirling sculptural packaging design, with the hero animation and key visual bringing to life the concept in all its glory, where we see the bottle enveloped in its walnut and gold casing. Through a series of lighting and motion tests, we aligned the final edit with existing brand as