From the Store: a collection of contemporary type design, Vignelli's NYC Standards Manual and more

In an unparalleled tour-de-force of typographic showcase, New Aesthetic 2, from designers Leonhard Laupichler and Sophia Brinkgerd, makes abundant the typographic expertise and prowess of the contemporary discipline. Highlighting 98 typefaces and their respective designers, the book is the highly-anticipated sequel to the predecessor’s debut in 2019 – a self-published project as part of Laupichler’s BA thesis. With New Aesthetic 2 the team sought a publisher, partnering with Munich-based imprint Sorry Press to deliver the goods, including its own typeface Sorry Sans for the publication’s design. Get your copy If you found yourself in the New York City subway in the 1960s, you were probably lost. Mass confusion was the status quo. However, in 1967, the New York City Transit Authority hired Massimo Vignelli and Bob Noorda of the design firm Unimark International to design a signage and wayfinding system that would solve the problem. The work they delivered, the 1970 New York City Transit Authority Graphic Standards Manual, succeeded in that goal and, perhaps unintentionally, the Standards Manual became one of the world's classic examples of modern design. This book is a reissue by New York-based publishing imprint Standards Manual, containing scans of Vignelli and Noorda's modernist masterpiece. It describes the design and construction for the iconic NYC subway signs that we still see and use today, but above all, it’s a beautiful and important piece of design history. Get your copy