Yerevan Chain Packaging Design for Liberated Co.

Task: Here is a chain with a pendant “Yerevan” (the capital of Armenia) in Gothic style with Armenian letters from the brand Liberated co. This design has become iconic model for the brand and for today’s youth, therefore, we are responsibly approaching to the development of the packaging. Solution: To serve it correctly, as a base platform, we opted for matte black paper, and a brand stamp was printed on it with varnish. The second platform is made of sponge with a notch for the chain, on the sides there are inscriptions “Generation of independence with the spirit of freedom” in English and Armenian. The third platform was made of the same paper, and suede was glued on it, and strap holder to easily remove the third platform dedicated to the pendant. It is on the soft suede platform that